Product Page Templates

Shopify allows you to create multiple product page templates, each with different settings. This means you can use different display modes, colors, and layouts for different products.

What Are Templates?

Templates are different versions of your product page design. For example:

product.default — your regular product page
product.with-tabs — product page with tabbed descriptions
product.with-accordion — product page with accordion descriptions
product.with-faq — product page with FAQ layout

How to Create Templates

Go to Online Store → Themes → Customize
In the top bar, click the page selector (usually says "Home page")
Select Products → Create template
Name your template (e.g., "with-tabs")
Add the Product Description Layout block
Configure your preferred display mode and settings
Save

Assigning Templates to Products

Go to Products in your Shopify admin
Open a product
In the right sidebar, find Theme template
Select your custom template from the dropdown
Save

Template Limits by Plan

Plan	Max Templates
Free	1 (default only)
Starter	3
Pro	5
Enterprise	Unlimited

Using Multiple Blocks per Page

You can add multiple Product Description Layout blocks to a single template, each with different settings:

Plan	Max Blocks per Page
Free	1
Starter	2
Pro	5
Enterprise	Unlimited

Use case: Show tabs at the top for general info, and an FAQ section below for common questions — both on the same page.

Tips

Start with one template and expand as needed
Use the Bulk Editor (Enterprise) to assign templates to many products at once
Use Automation Rules (Enterprise) to auto-assign templates based on vendor, type, or tags
Template changes are instant — no need to republish your theme